I developed the creative for the HealthShare & eHealth NSW Expo 2017, with the theme of ‘the power of connection’. The original colours of the logo icon were rainbow, but we decided on theme colours of yellow, white and black early on in the design stage.
In addition to developing the event branding and designing the signage, guidebook, website style and other event collateral, I created artwork for around twenty trade booths in the exhibition space, which required negotiations with several different clients to achieve.
